The purpose of this blog should get the user interested in what out company has to offer in products and services.
It should cover the broad topical areas of ‘living freely’ and invite the user to explore options that address the areas identified.
The blog should be based on the ‘context model’ provided OR alternative.
The blog should provide important facts and figures and drive the reader to conclude that there are solutions out there for various situations.
The call to action (CTA) is to invite the user to explore our existing or planned services to see how we could help. We also invite the user to register to our newsletter to get the latest information.
I will provide a PDF with further context information about this blog.