clone this site - usedtelecoms.com

i would like to clone this site. however i would like to be able to add in the database a name and the the page will be in html format - for SEO. example: if i add the name in the database the name "Avaya" the url will be [login to view URL] and so on. each page that is created will have diffrent html title and description programmer must provide some his ideas for SEO etc. Need design as well thank you dan