Marketing Project: Branding and Promotion

To design a cohesive and visually appealing project identity and effectively promote our project through various marketing channels. Step 1: Logo Design - Conduct research to understand the target audience, and industry trends - Create multiple logo options and present them to stakeholders for feedback - Refine chosen logo design based on stakeholder feedback Step 2: Creating a Buzz for the event - Plan to create a buzz around the event on the social media Step 3: Event Invitations - Design event invitations that align with the new logo and overall brand identity - Posting the same on social media, email, and other relevant channels Step 4: Reels - Create short, attention-grabbing reels promoting the event and highlighting key features and benefits - Use eye-catching visuals and music to engage viewers and drive excitement for the event - Create short, attention-grabbing reels from the event and highlighting takeaways from the event Step 4: Evaluation - Track the success of the marketing campaign through metrics like social media engagement - Use results to inform future marketing efforts and continuously improve the brand identity