Search Engine Optimization - Travel site - Experienced only apply
$100-500 USD
Cerrado
Publicado hace alrededor de 20 años
$100-500 USD
Pagado a la entrega
My client site is a travel / tourism site based in Australia. I have done some design work for them in the past, and am now seeking a SERIOUS EXPERIENCED PROVEN search engine optimization consultant, preferably with an understanding of the specific challenges of the online travel category, although this is optional.
NOTE ??" this project would ideally suit someone with other clients in online / global travel marketing that ** do not ** sell products in the Australia / New Zealand / South Pacific region, as I have a large number of travel-related sites who could provide some benefit to an established similar operator on another continent, through reciprocal links and referrals. This isn’t essential but may provide a ‘headstart’ for all involved.
PLEASE DO NOT BID UNLESS YOU HAVE READ AND AGREE TO THE ENTIRE ATTACHED BID DETAIL - see the file attached
## Deliverables
The work required in relation to this project is :
**** (PLEASE SEE THE ATTACHED FILE FOR A FULL BRIEF) ***
MONTH 1*
1. Basic keyword assessment of 30 keyword phrases ??" with 10 keyword phrases being the main focus (analysis using wordtracker or similar)
2. Develop content (some content specific to the client product will be supplied as a starting point ??" see below)
3. Implement content in static HTML pages which are optimised for a list of keywords I provide (see below)
4. Provide all optimised content in a ZIP file for uploading to my client’s server by me
5. Submit the completed site to key relevant directories which require manual submission
6. Submit the site to major search engines which encourage manual submission, but not to major engines who provide better ranks by spidering the new site themselves
7. Be available on MSN messenger at least 5 days per week for infrequent correspondence and queries if they arise (this will not be abused ??" it is just to know I can contact you if necessary)
8. Reply to all emails relating to the project within 2 working days
Points 1 ??" 8 inclusive to happen in “month 1?? of the project (ie. First 30 days)
PLEASE SEE NEXT PAGE FOR MONTHS 2 - 6 inclusive
Then
*MONTHS 2,3,4,5 & 6*
**_Monthly_**tasks :
1. Generate 10 incoming links from _related quality travel / tourism_ sites _every month_
2. Produce a monthly report for the site detailing :
a) Any change in ranks for the 30 KWP’s compared to the previous month for all the major engines
b) Each of the incoming links generated for the month as outlined above including the URL of the links pages
c) One or two paragraphs relating to key issues for the client site, its competition, niche etc
d) Make any relevant recommendations to ensure continued or renewed ranking success
e) Analysis of website visitation (I will provide a link to web stats on the server, analysed using “Webalizer?? from the raw logs)
f) Details of coding and content changes or additions made for the month.
That is, over the duration of this 6 month project, you will provide 5 reports in total ??" one for each of the final five months
11. Take appropriate actions that would _be reasonably expected of a professional_ Search Engine Optimization consultant, based on the above results (example ??" alter page code and content, generate additional content pages, amend site structure etc.) and report on these
1. Provide all pages and content changes and additons in a ZIP file for uploading by me via FTP as required.
2. Be available on MSN messenger at least 3 days per week for infrequent correspondence and queries if they arise (once again this will not be abused ??" it is just to know I can contact you if necessary)
3. Reply to all emails relating to the project within 2 working days
DELIVERABLES
1) As described in the attached Brief
2) Copyright ownership transferred to buyer
3) See details on Performance Guarantee required
**** (PLEASE SEE THE ATTACHED FILE FOR A FULL BRIEF) ****
## Platform
HTML / Server Side Includes
Unix / Apache environment