Brandon L.

Google Ads Specialist experience over 4+ years. Manage over 1.3M of assets, and cooperate with multiple industry pioneers. - Develop a complete media delivery strategy for customers, tailor-made marketing plans from 0 to 1, and achieve customer business goals such as: increase in return on revenue, increase in overseas brand awareness, etc. - Participates in media including Google, Youtube, Facebook,and Twitter; specializes in search, display, video, discovery, and shopping ads. - Utilize different media and ad types to create a media plan, which it content includes: advertising type, budget allocation, demographic positioning, audience targeting, keyword search, bidding strategy, campaign settings, etc. - Utilize analytics tools like Google Analytics, Google Analytics 4, SEMrush, Similarweb, Google trends, and more. Obtain important insights and provide customers with useful market insights, keyword insights, competitive product insights, etc. - Use automated tools such as Datastudio to produce weekly, monthly, and promotional data reports and new product release data reports. - Mainly participate in industries such as 3C, outdoor products, jewelry, auto parts, slim clothing, drones, etc. Successful case from 0 to 1: Cooperate with auto parts customers since October 2019, website only has a monthly consumption of $1,500 and sales rev. of $2,[login to view URL] Improving brand voice in the US/Canada and providing monthly market insights, and more. Website traffic increases over 5 times and successfully increased sales revenue, as of May 2022, the website consumes $110,000 monthly consumption and sales revenue of $285,000. Key customer successful case: In February 2022, we took over the advertising accounts of a domestic outdoor power supply brand in Germany, France, the United Kingdom, Spain, and Italy. By creating promotional media strategy, new product media strategy, and automated daily, weekly, monthly, and quarterly reports. Customer consumption increased by 420% year on year, spending $1.3 million.