Hello,
The Wordpress website has a contact form. This contact form must be connected to [login to view URL], through Pipedrive API, in order to generate and register a business lead into Pipedrive each time a visitor sends a message through the Wordpress contact form.
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The contact form presently installed in the Wordpress webiste is the contact form 7, but you can install any other alternative Wordpress form plugin.
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Both the website and Pipedrive are under HTTPS, so the transmission of data from the website form to Pipedrive must be encryped under SSL ECDHE-RSA.
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The lay out of the contact form in the Wordpress website must be simple and clean. It must display on the top the company logo at the center, the company address, phone, fax and contact email. Below this information there will be the fields of the contact form.
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You need not only to understand how to couple the contact form to Pipedrive through their API, but how to create a nice design for the contact form, with colours that match the overall website colour scheme.