Hi! I know many strategies in effectively promoting a facebook page. I can send your link to different traffic exchange sites and facebook exchange sites. I can also promote your site using different styles like making a calendar with the facebook page included, you can also write the link on a bill, you can also put it at the back of your car, or make flyers, but the best working trick to promote your facebook page is to share it with your friends and ask them to share it to their friends.