urbansoulfashion.com SEO to 1st position

Hi, I need to find someone who is really good at promoting website and bringing website traffic. Currently, this site [login to view URL] is up and running. It's also indexed by Google for most of the pages. We need to optimize the site or a certain page to be the 1st position at Google for the keyword "earrings". I don't know how much this project will cost, but our budget is tight since the client doesn't want to invest TOO much money in it.