Advise on possible exhibition strategies for a new format of film.

I have a completed, extended-length narrative film that I think of as a "videobook", for lack of a better term. There are multiple aspects to both the format and the content that I don’t see a precedent for, so I'm looking for help coming up with ideas as to what can be done with it, and what strategies might be used to achieve that goal. I may end up working with someone long-term, but for now, I just need some people to watch a bit of it and offer their input on: -Who is this for? -What format(s) do they want to get it in? -How might I reach those people, or how might they happen on something like this? The ideal person(s) might have experience in, or at least some knowledge of some of these areas: -film distribution/production -the book publishing/consumption world -the fine art/art film/art grant world (though it's not an abstract film) -social media -a production company's small business issues -those same fields in Europe and non-U.S. areas. I'm making a web page/questionnaire for a possible focus group, but for now I can send you a link to the private screener and we can talk about it. So 1-3 hours should be more than enough time to for now. Thanks!